Our Vision
We exist to build a future where fitness is simple. Whatever your goal is, whether it's training for a sport or taking care of your health, our purpose is to make that simple.
The Fitness Journey
Any fitness journey comprises of three essential elements. As trivial as they might sound, putting them into practice for long enough is what most people find challenging.
The Right Program
Knowing what exercise routine to follow to achieve your specific fitness goals, whether it's strength, endurance, or overall health.
Proper Execution
Performing exercises correctly with proper form and technique to maximize results and prevent injuries.
Unwavering Consistency
Following your routine with consistency over time, which is often the most challenging aspect of any fitness journey.
Our Approach
Our purpose is to build products that simplify the fitness journey through innovative technology and expert coaching.

Expertise & Personalization at Scale
We use fitness coaching expertise to design goal-based workout programs and build technology to personalize those programs for every individual and deliver them at scale.
- Goal-specific workout programs designed by expert coaches
- AI-driven personalization for individual needs
- Scalable solutions that evolve with your progress

Real-Time AI Monitoring
We track your exercises in real-time, ensuring safety and maximizing the effectiveness of every workout.
- Seamless tracking of reps, sets, and power output
- Safety through spotter mode and weight kill switch
- Adaptive resistance based on performance

Inspiring Daily Engagement
We design the product and workout experience to inspire and excite every user to work out every day, making consistency an enjoyable part of your routine.
- Engaging interface that motivates daily use
- Progress tracking that celebrates achievements
- Variety of workouts to prevent monotony
Our Team
Founded by IIT Delhi Alumni, we are a team with deep expertise in diverse domains. We are designers, coaches, hardware engineers, software engineers, and cinematographers who are driven to build products that create an impact.

The Founders
IIT Delhi alumni building the future of fitness
Technical Excellence
Our team combines expertise in hardware, software, and AI to create seamless fitness solutions
Diverse Backgrounds
From engineering to fitness coaching to design, our multidisciplinary team brings unique perspectives
Mission-Driven
United by our passion to make fitness accessible and simple for everyone